MEDIATISASI HADIS DALAM BENTUK KAOS ISLAMI
DOI:
https://doi.org/10.71247/cqvg6r11Keywords:
Hadith mediatization, fashion industry, hadith t-shirt designAbstract
The massive rate of hadith transmission in the multimedia world has created various intersections between hadith and human creativity including in the fashion industry. This phenomenon has changed the form of hadith dissemination, including the design of hadith t-shirts. This phenomenon has not been widely discussed in the scope of scientific discussion comprehensively. In addition to responding to the shortcomings in previous studies, this research is also based on the question of how the mediatisation of hadith contained in Islamic t-shirt designs and the role of Islamic t-shirt designs in the spread of hadith. To answer this question, this study uses a descriptive qualitative approach in examining the form of hadith mediatisation in Islamic t-shirt design and its role in the spread of hadith in the fashion world. The findings of this study show that the mediatisation of hadith spread in hadith t-shirt designs has various characteristics and models such as t-shirt designs with certain jargon containing the meaning of a hadith, and also has various roles, such as a form of campaign to do something or as a message, according to the model of the hadith t-shirt design. These designs are sold on online stalls that are easily accessible to many people.
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